Media Contact: Lori Mahon



NASHVILLE, TN — November 5, 2010 — In 2009, Help-Portrait began as an idea that transformed into a movement in just three months.  The idea behind Help-Portrait is simple: 1. Find someone in need 2. Take their portrait 3. Print their portrait and 4. Deliver their portrait. Help-Portrait 2010 will take place worldwide one month from yesterday on Saturday the 4th of December.

Help-Portrait, a non-profit organization, was formed in 2009 by celebrity photographer Jeremy Cowart as he contemplated using his skills and expertise to give back to those who may not have the opportunity for a professional photo.  The idea is that a photographer has the unique ability to help someone smile, laugh and return their dignity.  It is a movement, a shift in photography.  The rapid growth of this organization is a perfect example of Social Media use for good as the community shares ideas and stories through the channels of Twitter, Facebook, YouTube and blogging.

Last December more than 41,000 portraits were given by 3400 photographers and over 5000 volunteers were involved.  Help-Portrait became a global movement in 543 locations in 42 countries.

“Help Portrait in 2009, and its global effect, far exceeded my expectations. For that matter, it exceeded my dreams,” shares Help-Portrait founder Jeremy Cowart. “Seeing so many photographers come together and give their time and skill has changed me. I can’t help but wonder about the massive impact that is possible on 4 December 2010.”

Help-Portrait is pleased to announce Ritz & Wolf Camera & Image as the exclusive image provider for 2010.  Through this partnership, Ritz & Wolf along with its online retail imaging site,, is offering participating photographers with buy-one-get-one photos, free membership to Ritz’s Frequent FOTO Image Rewards Club for 2011, as well as on-site printers in select markets.

The Help-Portrait team recently launched a newly designed website created by Flosites.  Included in the redesign is a relaunched Community page to create an interactive and comprehensive home base for team leaders to organize their events, locations and volunteers.

For more information and to get involved in giving back and changing lives, visit

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About Ritz & Wolf Camera & Image
Ritz & Wolf Camera & Image is America’s premier retail destination for cameras and imaging. With a legacy of nearly 100 years, Ritz & Wolf Camera & Image is a leader in the exciting and evolving world of image technology.   Always a leader in price and quality, Ritz & Wolf is ranked by Consumer Reports as a top five electronics store, and is the highest ranking destination for camera and imaging products based on service, product quality and buying ease.  Ritz & Wolf Camera & Image is headquartered in Washington, D.C. and operates more than 300 stores in 36 states from coast to coast. is the company’s online site for all imaging needs, and offers a range of products in one hour that is unrivaled anywhere in the world.  Ritz & Wolf has dedicated its legacy to empowering consumers to share, display and save all of life’s treasured memories.